Marquee Tag

Dr. Sowjanya Konudula

Assistant Professor
sowjanya.k@bvrit.ac.in

Ph.D.: Commerce & Business Administration, Acharya Nagarjuna University, Guntur.
MSc: MSc (International Logistics & Supply Chain Management):*
Jönköping International Business School, Sweden
M.B.A.: (HR & Marketing) Andhra University, Visakhapatnam
B.Sc.: (Computers): Andhra University, Visakhapatnam.
APSET: Govt. of Andhra Pradesh 2013.

Teaching Experience: 8+ Years

BVRITN Employee ID: BVRIT01307
JNTUH Registration ID: 2100260901231239

Areas of Expertise:
Human Resource Management – Supply Chain Management – Logistics – Sustainability & ESG · Circular Economy · General Management – Marketing

  1. Konudula, S., & Kuruvanparamb Krishnan, M. (2024). A Case Study on Sustainability Certifications and Governance in Indian Edible Oil MSMEs. Master’s thesis, Jönköping University.
  2. Konudula, S., et al. (2025). Urgent Need for Marine and Coastal Tourism Development in Rural Andhra Pradesh: Special Focus on Vodarevu Beach. IJMR, 7(2). Impact Factor 9.24.
  3. Konudula, S., et al. (2025). Work-Life Balance of Women Faculty in Rural Higher Education Institutions. IJCRT, 13(2). UGC Approved No. 49023; Impact Factor 7.97.
  4. Konudula, S., & Rao, I. N. (2018). Work-life balance among working professionals: IT sector study. IJEF, 6(1). ISSN 2394-9902.
  5. Konudula, S., & Rao, I. N. (2018). Work-life balance among women employees in the corporate sector. IJEC, 5(1). ISSN 2349-5774.
  6. Konudula, S., et al. (2017). Impact of Gender Discrimination on Talent Management. IJETSR, 4(11). ISSN 2394-3386.

PATENT

Strategic Marketing in Business Success. Patent Office Journal No. 03/2024 (published 19.01.2024).